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The Premier Membership Community for Ambitious Professionals
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TESTIMONIALS
Real People. Real Results.
See how members of The Greatness Lab are building their futures.
Nicole H.
Every Saturday, I find myself behind the chair, working with clients like my friend Danyelle. She always talked about her sessions with LaShawn Davis and even drove to Atlanta to join The Greatness Lab in person cohort. I didn’t quite understand her dedication—until now.
Being a part of The Greatness Lab has been truly transformative. We share stories, laugh, cry, and lift each other up. Through this experience, I have gained clarity on my purpose and gifts, and I’m more confident than ever in who I am.
I’ve found my niche and I’m ready to share my talents with the world. This community will change your life in ways you didn’t think possible.
Airyauna O.
Purpose has always been a driving force for me, but I didn’t have the tools to align my daily decisions with living intentionally in that purpose—until I worked with LaShawn.
Through The Greatness Lab, she provides a clear framework that helps you not only understand what purpose truly means but also uncover what your unique purpose is.
LaShawn has a gift for lovingly pushing you to be honest with yourself and open to discovering what’s possible. The standout for me? You don’t just leave with clarity—you leave with actionable steps to start putting in the work and living your purpose every day.
Tracy S.
The Greatness Lab taught me something I didn’t think was possible—I don’t have to choose between my corporate job and creating financial freedom. I’ve learned how to build additional income streams that align with my skills and passions, all while keeping the stability and security of my 9-to-5.
Through this experience, I gained clarity on how to leverage my unique talents in ways that feel authentic and sustainable. Now, I have the confidence to take control of my financial future without relying solely on my corporate job.
If you’re looking for a way to create new opportunities while staying grounded in your current role, The Greatness Lab is where you’ll find the tools, support, and guidance to make it happen.
The Only Membership That Combines Proven Strategies, Live Coaching, and a Community of Driven Professionals to Help You Build Additional Income Streams
I’ve helped professionals turn their skills into income streams and build lives they control.
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AMBITION
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life at the pinnacle
Who you are shapes the life you build.
5 Core Areas We Focus On
IDENTITY
Discovering your greatness starts with knowing who you are. Identity is the foundation of everything—it’s your core, your purpose, and the unique brilliance you bring to the world.
In The Greatness Lab, you’ll dig deep to uncover your authentic self, strip away the labels and expectations that no longer serve you, and embrace the truth of who you are. Because when you know yourself, you can show up powerfully in every area of life.
COMMUNITY
I've Been There...
Building a purposeful life and creating new income streams isn’t easy to do alone.
Have you ever felt...
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Like you need accountability to stay consistent and hit your goals?
Stuck because no one in your circle really gets your journey?
Unsure how to turn your skills into steady income outside of your 9-to-5?
Overwhelmed by ideas like writing a book, launching a podcast, or creating a course—and not sure where to start?
Curious about tools like social media or AI but don’t know how to use them?
Anxious about relying on a job that feels anything but secure?
We've got you!
You don’t need another course. You need a community.
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PERKS
Valuable Benefits
This is what you’ve been looking for.
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Weekly Group Coaching
Live, no-fluff sessions designed to give you clarity, guidance, and the push you need to stay on track.
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Accountability Partners
Stay consistent and push past excuses with partners who challenge you, support you, and celebrate your wins.
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Plug-and-Play Resources
Templates, frameworks, and resources to remove guesswork out of building your strategy.
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Personalized Feedback
Get tailored advice through 1:1 calls and live Q&As. No generic tips—just clear direction for your next move.
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Insights from Experts
Learn real strategies from business leaders, creators, and innovators who’ve built what you’re working toward.
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Next-Level Clarity
No more spinning your wheels. Get laser-focused guidance to know exactly what to do next.
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Actionable Masterclasses
Focused lessons on Identity, Mindset, Vision, Strategy, and Legacy. Learn it. Apply it. Watch your life transform.
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Monetize Your Gifts
Discover proven strategies to create consistent, meaningful income streams while staying true to who you are.
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Networking & Collabs
Connect with professionals and leaders who align with your vision and push you to think bigger.
This isn’t just another program. It’s everything you need to unlock your potential and build your legacy.
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FAQS
Your Questions Answered
Clarity starts here—find out if this program is for you.
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1. What’s included in The Greatness Lab membership?The membership gives you everything you need to unlock your potential: weekly live coaching, personalized feedback, 12 weeks of masterclasses, accountability partners, exclusive guest experts, tools, templates, and proven strategies to create income streams and build a life of purpose and impact.
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2. What’s a cohort?A cohort is a small, curated group of professionals who join The Greatness Lab together. It’s designed for accountability, connection, and shared growth—so you’re never building alone.
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3. What kind of personalized support will I get?This isn’t cookie-cutter advice. You’ll get tailored 1:1 strategy calls, live Q&A feedback, and personalized guidance specific to your goals.
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4. What happens after the 3 months?After the program, you’ll have the tools, strategies, and clarity to live life as the best version of yourself. You’ll also have the option to stay connected as an alumni member for a small monthly fee (completely optional). Alumni maintain access to all program resources and stay part of this exclusive community.
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5. What will being a part of this program teach me?You’ll master the 5 foundational pillars—Identity, Mindset, Vision, Strategy, and Legacy. By the end, you’ll know who you are, why you’re here, and how to align your purpose with action to create meaningful results.
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6. Are there event calendars? When will we meet?Yes! The program includes weekly live coaching calls, masterclasses, and Q&A sessions. All sessions are scheduled in advance and recorded for on-demand access.
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7. It’s a big investment—how do I know it’s worth it?You are a ministry. The Bible says, “One can chase a thousand, and two can put ten thousand to flight” (Deuteronomy 32:30). There are 1,000 people assigned to your message. If you want to reach those people, understand why you were created, and stop wasting time trying to figure it out, this program is for you. Think about it this way—how can you expect others to invest in you if you won’t invest in yourself? Once you start landing clients and building income streams, you’ll see the return on this investment and much more.
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8. Who is already in the community?As a private community, we don’t broadcast our members. Every cohort is carefully curated through the application process and limited to a small amount people to ensure alignment with program goals. Once you’re admitted, you’ll also gain access to alumni members who share insights and support.
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9. What if I’m not sure about my purpose yet?That’s why this program exists. The Greatness Lab is designed to help you uncover your purpose, align your actions, and build a life that reflects why you’re here.
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10. Will I be expected to quit my corporate job?Not at all. This program is built for busy professionals and encourages dualpreneurship and multiple income streams. The time commitment is just 2 hours a week—1 hour of live sessions and 1 hour of self-paced work.
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11. Is this only for entrepreneurs?Nope. Whether you’re a corporate professional, dualpreneur, solopreneur, or exploring your next step, this program is designed to meet you where you are and help you grow.
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12. How soon will I see results?Results depend on you. Some members experience breakthroughs in mindset and clarity within weeks. Others start building income streams or transforming their careers by the end of the program. The more you put in, the more you’ll get out.